your Beauty Our duty

Source: PEOPLE Magazine

L’Oreal’s iconic ads already feature some of Hollywood’s most gorgeous women, including Eva Longoria Parker, Beyonce, Scarlett Johansson and Penelope Cruz. And now the beauty brand is adding one more star to the ranks — Elizabeth Banks. For her part, the W actress, who will star in L’Oreal print and TV spots starting in February, couldn’t be more thrilled about her new role. “I am so honored to be the newest L’Oreal Paris spokesperson and to join such a distinguished group of women who proudly say the iconic phrase, ‘Because You’re Worth It,’” she says.