your Beauty Our duty

SweetSpot Labs announces they are the only Intimate Care product to be carried in the new PureBeauty Boutique and Salon opening March 13th at the Mall of America.


SweetSpot Labs combines beauty with luxury care designed for your sweetest spot. It’s not the dated clinical notion of ‘feminine hygiene’. It’s a carefully created line of products specifically formulated for the care and glorification of a woman’s sweet spot. The result and benefit may be cleanliness. But it goes beyond that for women.

SweetSpot Labs is changing beauty rituals and changing minds. Woman-owned and with women at the helm, they empower women to maximize their state of well-being through their feminine power and strength. They create intimate grooming products that are luxurious everyday steps toward a different reality for womankind. Their mission is to replace dated “feminine hygiene” fallacies with fun, fabulous rituals that feel great, smell great and simply are great. With wit, wisdom and integrity, let’s applaud the very essence of a woman. And always enjoy being a girl.

SweetSpot Labs products consist of Gentle Wash, Balancing Mist, On-the-Go Wipettes, Eau de Spot, and Hormone Harmony. All products come in a variety of fresh scents citrus galbanum, geranium lavender, basil grapefruit and unscented.

PureBeauty Boutique and Salon brings you the world's best professional and prestige brands for hair, skin, nails, bath, body and more, as well as a full-service salon and esthetics suite. The Euro-chic environment sets the perfect stage for a new retail concept that surrounds prestigious services with luxury brands.