your Beauty Our duty

It’s hard to believe it’s already February! This year is already flying by fast, and Pantene wants to make sure everyone is enjoying a clean start to a smooth New Year. With a mini science lesson from Pantene scientist Teca Gillespie and the hottest hair tips from stylist to the stars Danilo, bad hair days are so last year.

To help ensure you have a happy and beautiful 2010, Pantene is making a promise to its users. If you aren’t satisfied with your Pantene products, Pantene will actually switch you back to your old product, even if it’s a salon brand. For more details visit Pantene.com.

Cheers to great hair in 2010!

A CLEAN START – Teca Gillespie, Pantene Scientist
“Shiny hair is one of the first indicators of healthy hair. An ultra-cleansing shampoo and conditioner is extremely important to remove dirt and oils that can leave hair looking dull and lifeless. The Pantene Ice Shine formula penetrates to the core while surfactants clean the hair and scalp allowing light to pass through hair’s surface and reflect outward, creating ice-like shine.”

FROM SCIENCE TO STYLE – Danilo, Pantene Celebrity Scientist
“Clean, shiny hair makes changing hairstyles much easier. Without clean hair, your options are limited and styles can be unattractive.”

Winter Style: Flirty, Fun and Feminine
• Use Ice Shine Shampoo & Conditioner to leave hair clean and shiny
• Part wet hair, apply Ice Shine Mousse and blow dry
• Section hair and spray with Ice Shine Hairspray before wrapping hair in a tight spiral pattern around a curling iron (Tip: Start with your iron at the crown & wrap hair around the iron to get fuller curls)
• Continue to curl while periodically tousling and pulling curls gently downward to loosen
• If you have long hair, spritz a texturizing spray to the underside of hair then pin the smooth top layer under to achieve a different style length

A SMOOTH FINISH – Teca Gillespie
“Having smooth strands makes hair look and feel healthy, while easing manageability. Deep penetrating conditioning formulas are essential in smoothing unruly hair. The Pantene Smooth regimen deposits positively charged polymers and surfactants to neutralize static, a common winter woe. These products keep strands aligned and smooth uplifted cuticles.”

FROM SCIENCE TO STYLE – Danilo
“The Smooth collection is a fast wash-and-wear way to smooth your irregular, frizzy curls. It speeds up styling time and gives you soft, smooth hair that lasts for hours!”

Winter Style: Sleek Evening Ponytail
• Use the Smooth Shampoo & Conditioner to get hair smooth and workable
• Apply the Smooth Humidity Protection Leave-In Cream and allow hair to naturally dry for waves or blow dry and straighten
• Brush hair into high center position above ears (not on top of head) and secure with a hooked elastic
• Take a small amount of hair from the ‘tail and wrap around the base and pin/spray to finish
• Use a dime-size amount of the Smooth Anti-Frizz Serum to smooth fly-aways and to add additional gloss
• Add a broad evening headband as a special touch